CIM courses in Peterborough

Peterborough was the first location where we delivered courses for Chartered Institute of Marketing courses in 2006 and since then we have helped hundreds of people to attain qualifications and develop their careers.

In Peterborough, we are delivering part-time courses for a wide range of CIM qualifications: Introductory Certificate, Professional Certificate, Professional Diploma and Diploma in Digital Marketing.

Learn from your tutors and fellow students

Our tutors are all experienced trainers or academic educators - and are either practising marketers or have a track record of successful marketing achievement. This means that each tutorial includes discussion on theory, but with many practical examples too. Our emphasis on practical marketing also includes learning from each other. Tutorials therefore include group exercises where you can swap stories about the way that organisations you have worked for have carried out their marketing activity.

Our 'Syllabus Plus' support resources

Each course has its own dedicated website where you and your fellow students will get access to a range of excellent resources. Your tutors will set tasks such as text book reading and specific tasks related to your exam or assignment, as well as giving you links to online resources. There's also a forum that you can use to discuss subjects with your tutor and fellow students. The result is a practical tool to help you to continue studying productively between tutorials.

Our Syllabus Plus approach also brings you at least two masterclasses for each course, delivered by specialists in subjects relevant to key elements of the course. Whether these are external marketers or members of the Marketing Ability team, they add an extra dimension to your studies to back up the core tutoring. (Masterclasses are not included in our Introductory Certificate in Marketing course.)

Study, assignment and exam skills sessions

We also provide specific support (either at live sessions or via online tutorials) on techniques you will need to successfully complete the course. These include:

• Study skills - helping you decide how to approach the various challenges of blending studying for a marketing qualification with your work and home life.
• Exam skills - we look at techniques for revising for exams and how to tackle the exams themselves.
• Assignment writing skills - we draw on many years of experience of seeing and marking CIM assignments to help you make the right choices about planning and writing your assignments.

Regular assessment throughout the course

Our tutors set questions and exercises so that you can keep track of how well you are doing. Feedback from your tutors will help you to decide where to focus your study. For exam-based units, tutors will give you sample questions so that by the time you get to the real thing you are prepared.

Prepare for your course with our ‘Head Start’ programme

Unique to Marketing Ability, our Head Start programme starts the learning as soon as you enrol for a course. Each week leading up to the course’s first tutorial, we will set you some reading and practical activities to help you ease into the learning. It’s entirely optional of course, but you may welcome the chance to make a start with some gentle activity ahead of the course itself.

Find out more

Please visit the Introductory Certificate, Professional Certificate, Professional Diploma or Diploma in Digital Marketing course pages for more information about the courses.

Please contact us for aditional information, to talk to our Peterborough programme manager or to enrol for a course.

 

"Having been a student at various other establishments, it was a great pleasure to finally find a course that was delivered with excellent teaching techniques, fantastic student support and all within an excellent learning environment. It's been a real pleasure learning with Marketing Ability."
Joe Barrasso, Diploma student