Richard Groom
Richard is a partner in Marketing Ability and a guest tutor in marketing communications with Peterborough College of Marketing. He is also a freelance marketing copywriter who formed Peterborough Copywriting Bureau in 2000 to work with small and large companies to develop marketing campaign materials such as newsletters, brochures and web sites.
As well as writing marketing materials himself, Richard also provides training to others. He has delivered training on marketing and copywriting skills to companies including Anglia Regional Co-operative Society, Thomas Cook and Corus, and to hundreds of individuals through seminars he has organised and those run by the Chartered Institute of Marketing.
Richard has also written numerous articles on marketing as part of his fortnightly ‘Marketing Booster’ email newsletter that has attracted subscribers across the world.